Appendix - Available Google Analytics metrics

Last update: Fri Sep 29 2023 00:00:00 GMT+0000 (Coordinated Universal Time)

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The following metrics, except for the exclusions noted, are available when they’re enabled in the customer’s implementation in Google Analytics.

Category

Excluded

Comments

[All]

Metrics with a data type of “PERCENT”

Metrics presented as a percentage are always excluded.

User

ga:1dayUsers, ga:7dayUsers, ga:14dayUsers, ga:28dayUsers, ga:sessionsPerUser

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Session

ga:uniqueDimensionCombinations

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Goal Conversions

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Page Tracking

ga:entrances, ga:timeOnPage, ga:exits

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Internal Search

—

The friendly names of all metrics from Internal Search are prepended with the value "InternalSearch: "

Event Tracking

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Ecommerce

—

Social Interactions

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Exceptions

—

Custom Variables or Columns

ga:calcMetric_*

Calculated metrics are always excluded.

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