Global reports for the Push channel campaign-reports-push

The global reports provide users with a comprehensive overview of traffic and engagement metrics at a channel-level.

Navigate to the Reports menu within the Reporting section. You can filter your data depending on the Report date, folder or rules. Learn more

Delivery summary delivery-summary-push

Delivery overview delivery-overview-push

The Delivery Overview report provides key performance indicators (KPIs) that give detailed information about how your visitors engage with every push notification delivery. Metrics are detailed below.

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Learn more on Delivery overview metrics.
  • Messages to deliver: Total number of messages processed during the delivery preparation.

  • Delivered: Number of messages successfully sent, in relation to the total number of sent messages.

  • Total clicks: Total number of distinct recipients who clicked in a delivery at least once.

  • Errors: Total of errors cumulated during delivery and automatic return processing in relation to the total number of sent messages.

Targeted audience delivery-summary-push-initial-target

The Targeted audience table and graph present data related to your recipients for each sent Push notification delivery. Metrics are detailed below.

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Learn more on Targeted audience metrics.
  • Targeted audience: Total number of targeted recipients.

  • Message to deliver: Total number of messages to be delivered after delivery preparation.

  • Exclusion: Total number of addresses ignored during the analysis when applying rules: address missing, quarantined, on denylist, etc.

Delivery statistics delivery-summary-push-exec-stats

The Delivery statistics table details the success of every Push notification delivery. Metrics are detailed below.

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Learn more on Delivery statistics metrics.
  • Total messages: Total number of messages to be delivered after delivery preparation.

  • Success: Number of messages processed successfully in relation to the number of messages to be delivered.

  • Errors / Bounces: Total number of errors cumulated during deliveries and automatic rebound processing in relation to the number of messages to be delivered.

  • New quarantines: Total number of addresses quarantined following a failed delivery (invalid registration, message rejection, payload error, for ex.) in relation to the number of messages to be delivered.

    Push notifications error types are listed in the Adobe Campaign v8 (client console) documentation.

Causes of exclusion causes-exclusion

The Causes of exclusion graph and table display the reasons that prevented user profiles, which were excluded from the targeted profiles, from receiving the message.

Push notifications error types are listed in the Adobe Campaign v8 (client console) documentation.

Delivery throughput delivery-throughput-sms

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The Delivery Throughput report offers comprehensive insights into the effectiveness of the push notification delivery system, offering a detailed summary of success and error rates over a specified period.

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