DocumentationExperience PlatformExperience Data Model (XDM) Guide

XDM Business Campaign class

Last update: Fri Dec 15 2023 00:00:00 GMT+0000 (Coordinated Universal Time)

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IMPORTANT
This class is intended to be used by organizations with access to Adobe Real-Time Customer Data Platform B2B Edition. You must have access to Real-Time CDP B2B Edition in order for this class to participate in Real-Time Customer Profile.

XDM Business Campaign is a standard Experience Data Model (XDM) class that captures the minimum required properties of a business campaign.

The structure of the XDM Business Campaign class as it appears in the UI

Property
Data type
Description
campaignKey
B2B Source
A composite identifier for the campaign entity.
extSourceSystemAudit
External Source System Audit Attributes
If the campaign comes from an external source system, this object captures audit attributes for that system.
_id
String
A unique identifier for the record. This is a system-generated value that is separate from the campaignID.
campaignDescription
String
A description for the campaign.
campaignID
String
A unique identifier for the campaign entity.
campaignName
String
The name of the campaign.
campaignType
String
The campaign type or target audience.

To learn how this class conceptually relates to the other B2B classes and how you can establish these relationships in the Adobe Experience Platform UI, see the guide on schema relationships in Real-Time CDP B2B Edition

For additional fields that are compatible with this class, see the field group reference for XDM Business Campaign Details.

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