Get started with push notification gs-push-notification
Push notifications help you reach your mobile app users at any time - especially when they are not actively using your app. Push notifications may help you achieve a variety of use cases such as providing updates about your service, ask a user to take action, alert the user to a new deal, etc. Device platforms require opt-in before end-users may receive or view your notifications. User opt-in may be received as early as after the app is launched for the first time post-install, or in a subsequent session or workflow as appropriate.
Journey Optimizer supports push notifications and helps you send highly relevant notifications at industry-leading throughput rates. Push notifications may include personalization and Journey-based context in order to leverage data insights your brand has with Adobe Experience Cloud.
Push notifications can be created:
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In a Journey: Once you added a Push activity in your journey, and defined basic settings, use the Actions: Push right pane to create the content for the Push notifications. Lean how to create a journey
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In a Campaign: Once you created a campaign, select Push notification as your action and define basic settings. Learn how to create a campaign
Use the dedicated tabs to define the push notification settings for iOS and Android operating systems.