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| Volume 2 / Issue 3 Read online | Subscribe |
| Experience League | ExL Community |
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| In This Issue |
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| Tons of great content to help you maximize the value of your Adobe rich media solution. |
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| IMPORTANT! We want to make sure we're only sending the Dynamic Media newsletter to those who want to receive it. To continue receiving the newsletter after this issue, please sign up for it here. |
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| Missed an issue or just want to read a previous newsletter again? |
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| Three Critical Ways Your Rich Media Investment Will Pay Off Now More Than Ever |
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| As we face this pandemic around the world, we’re all trying to find ways to make a hard time just a little easier. That means delivering friction-free experiences to your customers as they do almost 100 percent of their shopping online. Learn how Dynamic Media and Dynamic Media Classic are your best insurance for delivering rich media experiences that scale and ensuring that your pages filled with engaging images and video load quickly. |
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| Attend the Upcoming Webinar and See the Smart Way to Lighten Your Page Loads |
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We all know the frustration that comes from waiting… and waiting… for a page to load. Most of us abandon the page, which means lost opportunity and revenue for the brand that owns the site. In most cases, images are the cause of this holdup. In this webinar, find out how to solve this issue with Smart Imaging, a feature you already have with Dynamic Media and Dynamic Media Classic, that automatically delivers the optimized image size based on your visitor’s browser. You'll learn easy steps to take to reduce image sizes by up to 30%. To learn more about Smart Imaging, be sure to read this blog post, too.
“Enabling Smart Imaging was a simple process of changing the subdomain used to serve our images. Graphics are a large percentage of our site bandwidth, and we were able to significantly improve web performance with a small-time investment.”
William Davis, Sr. Application Developer, Overland |
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| Sharpen Your Dynamic Media Classic Skills — Watch the Skill Builder Webinars On-Demand |
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| Whether you’re new to Dynamic Media Classic or want to build on your existing knowledge base, these Skill Builder webinars provide critical instruction and immediate actions to take to deliver winning rich media experiences. The webinars start by covering solution basics and work their way up to instruction on using its more advanced features like video and optimizing page performance. Watch all the webinars — now available on-demand. Don’t pass up this incredible opportunity to become your organization’s rich media expert. |
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| Watch recordings of the five-part webinar series: |
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| A Second Chance to Watch the Great Dynamic Media Sessions from Adobe Summit |
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| We missed the face-to-face interactions with our customers that energize us at Adobe Summit. But as we took Summit online this year, we see a silver lining: you can now create your own Adobe Summit experience from the comfort of your couch, desk, back patio, or wherever you’re working from these days. To start that experience, we’re pointing you to two great Summit sessions — one that shows how to get the most from Dynamic Media, and another that features Under Armour and how the retailer is using Adobe Experience Manager Assets with Dynamic Media in the cloud. You can even read a CMO.com article that recaps the session with this innovative sports clothing and products retailer. |
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| Rich Media Mastery: Getting the Most Out of Dynamic Media Watch |
| High Performance DAM at Under Armour: AEM Assets in the Cloud Watch |
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| Want to keep building on your Summit experience? Check out all the breakout sessions in the Content track of Adobe Summit 2020. |
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| Maximize the Value of Your Dynamic Media Classic Investment with a FREE Audit |
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Faster page loads, crisper images, and smoother streaming video on both desktop and mobile devices — your customers expect that, and if you’re not delivering it, we’re here to help you make that happen. Quickly fill out an input form and let our team get busy. We’ll assess your implementation and provide you with a comprehensive report filled with highly personalized recommendations, such as using Smart Imaging. Just reach out to your customer success manager to request an audit or email Jon Monroe, this month’s featured team member.
“The audit was very insightful, and much appreciate the suggested quick wins.”
Kees Olthof, Director of Digital Marketing, Gildan |
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| Jon Monroe, Senior Program Manager, Customer Success Services |
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Jon manages the Dynamic Media Classic audit program that assesses customer implementations and use of the Adobe rich media solution and provides quick-to-implement actions and long-term strategic recommendations to help customers maximize the solution’s value. He often finds that customers aren’t using Smart Imaging, a powerful capability that automatically delivers images optimized based on customer browser and bandwidth. Jon says, “Smart Imaging optimizes 80 to 90 percent of settings for customers. It really is a set-it-and-forget-it capability everyone should be using.” He also shares customer feedback from the audits with the engineering and marketing teams, ensuring the customer point of view is front and center as those teams develop the product roadmap.
Jon is passionate about helping customers unlock more potential from their Adobe solutions. He says, “I love the opportunity to show clients how to get more value out of their Adobe products. It hurts to see capabilities they’re not taking advantage of that would immediately improve their website and inform their strategic considerations well into the future.”
Jon recommends contacting you Customer Success Manager (CSM) to discuss if a Dynamic Media Classic Audit is appropriate for you. If you don’t know your CSM, please contact your account lead or email Jon. |
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| Get More Value From Dynamic Media and Dynamic Media Classic on Experience League |
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| Experience League is the place to go to quickly get up to speed with Dynamic Media and Dynamic Media Classic so that you can start to realize value right away. Check out all the valuable knowledge-building resources available in this one-stop shop, including how-to videos, solution overviews, and introductions to some of the key features and capabilities like image presets, viewer presets, video profiles, and more. |
- Get to value with Dynamic Media. Explore
- Get to value with Dynamic Media Classic. Explore
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